Marketing News & Breaking Stories

McDonald's introduces Grandma McFlurry, targeting elderly demographic with nostalgic flavors and marketing, while also appealing to Gen Z trends.

YouTube viewers are loyal fans, creators deserve Emmys, and YouTube is a growing platform for marketers. New initiatives unveiled at Brandcast.

Get ready for the PGA Championship at Valhalla in Louisville with top North Carolina sportsbook bonuses offering up to $1,500.

iHeartMedia celebrates new music and artists with 'On The Verge' campaigns and World Premiere debuts, showcasing rising talent.

Starter brand hosts event at 2024 NFL Draft in Detroit with Carl Banks and Detroit designer Ty Mopkins. Streetwear legend speaks out.

Meta stock plunges 15% due to heavy AI investment plans overshadowing strong financial results, raising concerns about future growth.

"Actor praises Euphoria star for role in rom-com marketing strategy. Chemistry and fun key to success. Viral campaign boosts box office."

Brady United President Kris Brown spreads false information about gun owners, while the firearm industry promotes safety and responsible gun ownership.

Vita Coco launches new coconutmilk beverage with strawberries. RTD alcohol sales surge among younger drinkers, sparking interest from big soda companies. Premium Blend unveils boozeless wine for THC enthusiasts.

The Tesla Cybertruck, a real-life science fiction car, gains popularity among American celebrities for its futuristic design and durability.

Brands like Warby Parker and Krispy Kreme are capitalizing on the Great North American Solar Eclipse with special deals and products.

Deinfluencing counters influencer culture by encouraging mindful consumption. Trend aims to reduce overconsumption influenced by social media marketing.

Kennebec Savings Bank awards $30,000 Catalyst Grants to Waterville Area Soup Kitchen, Mitchell Institute, and Augusta Teen Center for innovative projects.

Kenyan coffee farmers find hope in partnership with Colombia and reforms, aiming to increase production, earnings, and market opportunities.

Wendy's to test "dynamic pricing" model where burger prices fluctuate throughout the day based on demand, sparking debate among consumers.

MLS referees stage protests as the season starts, demanding better pay, travel conditions and benefits from the league.

Dating apps are designed to be addictive, not to facilitate meaningful relationships, according to a recent lawsuit. The company denies the claim.

"Global Network Copyright Market Report Reveals Growth Factors and Trends, Providing Valuable Insights for Business and Industry Professionals. Download Sample Now!"

The best and worst commercials that aired in the 2024 Super Bowl, according to experts, and the impact on brands.

Grace Harry, Usher's ex-wife, is a joy specialist and activist with a successful 29-year career in the music industry.

Taylor Swift's private jet travel to support her boyfriend at the Super Bowl sparks controversy over excessive carbon emissions.

Influencer Bobbi Althoff's husband, Cory Althoff, files for divorce after she denies romance with Drake following deleted podcast interview.

Death Stranding 2's trailer is as incomprehensible as its predecessor. It features a lightning guitar, blue skin, and a cyborg ninja baby.

The second season of Feud has replaced the overheated story of Charles and Diana with a thoughtful, poignant drama.

Paramount Global sells out commercial inventory for Nickelodeon's Super Bowl simulcast, offering unique ad opportunities for toy, retail, and food brands.

Sports Illustrated publisher plans significant layoffs after revocation of brand's license, with possible loss of all staff. Union fights back.

Sony's baffling marketing campaign for Madame Web continues, with lackluster posters and a new featurette. Will it be a hit or a miss?

Kansas City AI Club grows to over 100 attendees. Professionals discuss AI's impact on business and the future of the industry.

Iconic Fruit Stripe gum with its short-lived but impactful flavor has been discontinued, leaving fans scrambling to find remaining stock.

Bitcoin consolidates after a surge past $47,000 as US ETF approval looms. Market expects approval, with Bitcoin up 172% in 12 months.

Verizon customers could get part of a $100 million settlement. Check if you qualify for a payout before the April 15 deadline!

Raheem Mostert and Isiah Pacheco are expected to play, while Brian Robinson, Josh Jacobs, and Zack Moss are doubtful.

"Spotify Wrapped confirms you're the star of your internet." Year-end roundups provide a burst of accomplishment and personal reflection.

NBA star Giannis Antetokounmpo co-founds new media company, aiming to redefine branded entertainment and marketing solutions with innovative projects.

We See You network returns in 2024, celebrating and connecting women in sports, with opportunities for mentorship and recognition.

The long-awaited live-action 'Barbie' movie with Margot Robbie and Ryan Gosling finally hits theaters in July 2023 after years of development.

The 2023 Fantasy Football season has been plagued with injury. With Josh Jacobs and Alexander Mattison out, who will step up?

Amanda Bynes reveals cosmetic eye surgery and discusses her return to the spotlight, including new podcast and future plans.

Bakrie & Brothers CEO Anindya Bakrie reports business achievements including investment in 3D concrete printing and rooftop solar power plants.

New York Jewish Week reports on Museum of Jewish Heritage's first-ever event dedicated to an American Girl doll, Rebecca Rubin.

Spotify Wrapped has gone viral, with 120 million users accessing it in 2021. The campaign has been praised and criticized.

Donate your skills and time, not just money, to help your community. Volunteering, donating goods, and simple acts of kindness all count.

CDC warns of listeria outbreak linked to peaches, nectarines, and plums, with 10 hospitalizations and 1 death in 7 states.

OpenAI board dynamics and leadership changes. CEO Sam Altman fired, Mira Murati appointed interim CEO. Greg Brockman steps down as chairman.

Abigail Spanberger, former CIA officer, announced her run for Virginia governor in 2025, sparking interest in her family and political career.

State Farm has been expanding its media strategy to engage young customers, using digital and mobile channels like TikTok and esports. The insurance company has also signed a name, image, and likeness deal with college basketball player Caitlin Clark and capitalized on fan excitement around Taylor Swift and NFL player Travis Kelce's relationship. State Farm's Head of Marketing, Alyson Griffin, discusses the company's marketing approach and plans for Q4.

Rite Aid has filed for Chapter 11 bankruptcy due to declining sales and opioid-related lawsuits. The closure of stores will inconvenience Western New York shoppers.

Tennessee Titans quarterback Ryan Tannehill was seen on crutches after injuring his ankle in a loss to the Baltimore Ravens.

McDonald's is bringing back the McRib sandwich, using scarcity marketing to create consumer urgency and drive sales. The success of the McRib has even sparked competition in the fast-food industry. McDonald's has a positive financial performance and is an attractive investment for income-focused investors.

Abercrombie & Fitch is investigating claims that its former CEO sexually exploited men at lavish parties worldwide.